Pulp & Beyond – the rebirth of a Nordic icon


he traditional PulPaper event has been fully redesigned. The next generation for PulPaper, Pulp & Beyond 2024 is the leading forum bringing together the latest forest-based bioeconomy innovations, products, services and technologies as well as key people throughout the ecosystem. It offers new encounters, inspiration, networking and business possibilities for marketing global and sustainable solutions. The event provides the widest available showcase on the latest trends, and supports learning, employer branding and competence development. The new event format will have a strong focus on sustainability, efficiency and functionality. Pulp & Beyond will be arranged on 10-11 April 2024 at Helsinki Expo and Convention Centre in Finland.

“Now it is time to look forward and take one step ahead. You are welcome to join us on a journey into the future and beyond.  Instead of the traditional PulPaper we are going to arrange a totally new event which will be inspiring, human-focused and enabling. Pulp & Beyond is a compact two-day event on 10-11 April 2024 starting with an international conference on 9 April 2024. Now it was definitely time to start something new and open a new Nordic Arena for innovations”, says Managing Director Antti Lindqvist from Finnish Forest Products Engineers’ Association PI.

Pulp & Beyond offers exhibitors an easy and sustainable way to participate one of the leading and most influential forest industry events in the world. For visitors, the event it is a great place for networking and learning.

Efficient, easy and sustainable participation alternatives

The new efficient event concept will focus on easiness, time saving, sustainability and high impact. Companies can choose between four different turn-key participation packages, including everything needed for the participation. The stand constructions are fully made of sustainable and recyclable materials. In addition to sustainability, turn-key packages also mean efficiency and easiness for the event partners. As the organizer takes care of all practical matters, the event partners can fully focus on networking and business. Sustainability will also play a central role when it comes to catering and travelling. Visitors will have possibility to compensate possible travelling emissions and only responsibly produced food will be served.

Focus on functionality and networking

Except the international Pulp & Beyond conference on Tuesday, the actual event area will feature three different program stages during Wednesday and Thursday: The Main Stage for top-level panel discussions and keynote speakers, Speakers’ corner for event partners’ technical and business presentations and Lab Stage for co-creation, workshops and hackathons. The event will be full of discussions, forums, meetings and networking. There will be social lounges, remote work areas and a lot of other activities for visitors. Evening programs and excursions will be also arranged in connection with the event.

Helsinki Expo and Convention Centre – sustainable experiences

Helsinki Expo and Convention Centre was the first Finnish event organizer to receive the ISO 14001:2015 certification. The aim is to have 110 % carbon neutrality by 2029. The goal will be achieved by reducing energy consumption, by increasing the share of renewable energy, and by recycling and making responsible purchases. As an example, since 2019 there have been 1589 solar panels on the roofs producing 553 MWh of energy yearly. Helsinki Expo and Convention uses the latest building service technology: solar power, geothermal heating, district cooling, heat recovery and LED technology. Over the past ten years, Helsinki Expo and Convention  has reduced water consumption by 50%,  heat consumption by 20%, and  electricity consumption by 15%. All facilities are equipped with recycling opportunities. Pulp & Beyond aims to be the most sustainable event organized at Helsinki Expo and Convention  in 2024.

Helsinki Expo and Convention Centre organises the Pulp & Beyond 2024 event in cooperation with the Finnish Forest Products Engineers’ Association (PI).

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