On 9 December, the producer Fibre Excellence, operating two pulp mills in Southern France, announced the arrival of François Bierre as Sales Director of the Fibre Excellence Group. He will be responsible for accelerating the group’s commercial development on the European market. After a transition period and in order to ensure the best operational continuity, he will replace François Vessière, who is now in charge of strategic projects within Fibre Excellence.
From 1978 to 2007, François Bierre worked for the Swedish group Södra, both as European Sales Manager for the printing and writing market and as CEO of its French subsidiary (from 1989 to 2005). In 2010, he joined Fibre Excellence as Sales Director before working as an independent consultant from 2018.
« François Bierre has a solid experience of the Fibre Excellence ecosystem and of our industry in Europe, which he will bring to the service of Fibre Excellence’s growth, explained Jean-François Guillot, President of Fibre Excellence. In his new role, he will be responsible for structuring our sales team in order to promote Fibre Excellence Provence’s new product offerings on the European markets and to consolidate the sales of Fibre Excellence Saint-Gaudens. »
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